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Black Friday: dates, traditions and planning
When is Black Friday 2026?
Black Friday 2026 is Friday, 27 November, the day after US Thanksgiving on Thursday, 26 November. It falls in ISO week 48.
Cyber Monday 2026 is Monday, 30 November. Many retailers start promotions earlier in November and some extend them through the weekend, so the calendar date marks the core day rather than the full sale period.
When is Black Friday 2027?
Black Friday 2027 is Friday, 26 November. Its calendar date is the day after US Thanksgiving, which falls on the fourth Thursday of November. This makes Black Friday fall between 23 and 29 November, always on a Friday.
The same conventional date is used for Black Friday retail campaigns in many countries, including Canada, the UK and Australia. It is not the day after Canadian Thanksgiving in October. In India and elsewhere, participation and campaign timing depend on the individual retailer; the date is not a national public holiday.
Black Friday, Thanksgiving and Cyber Monday
US Thanksgiving is the Thursday holiday, Black Friday is the following Friday retail occasion, and Cyber Monday is the Monday after that weekend. In 2027, those dates are 25 November, 26 November and 29 November respectively. They form a useful planning sequence but do not guarantee that a retailer’s offer lasts for the whole period.
Some stores run ‘Black Friday week’ or month-long campaigns. The promotional start date is a business decision, not a change to the calendar definition of Black Friday. Check an offer’s actual deadline, currency and time zone rather than relying on a general countdown.
Where did the name Black Friday come from?
The term has had several historical uses. Its modern shopping association is commonly linked to descriptions of the busy post-Thanksgiving day in Philadelphia during the mid-twentieth century. The familiar ‘red ink to black ink’ profitability explanation is a later interpretation, not the only historical origin of the phrase.
Black Friday is now associated with retail promotions, but this date page does not list deals or make claims about the best prices. A discount label alone cannot establish whether an item costs less than it did earlier in the year. Compare the actual product, seller and total cost before deciding.
Planning purchases without confusing the dates
Make a list and budget before the retail period, compare prices over time and check return conditions. Shipping, taxes and import charges can change the final price, particularly for cross-border orders. These are useful checks regardless of whether the promotion is called Black Friday.
The countdown targets midnight at the beginning of the conventional date in your chosen time zone. A retailer can launch at another hour, in another zone, or several days earlier. Use a custom countdown for a confirmed sale deadline, and never assume this general date timer describes every offer.
Explore the 2027 United States calendar with week numbers for holidays and clock changes. For exact intervals use the date calculator, compare cities in the meeting planner, or set a different event time in the custom countdown. The sunrise and sunset tool helps with outdoor plans.
